Instagram is heating up.
Actually it's been pretty hot for it's loyal band of followers since its inception in 2010.
Maybe Instagram is on full power because Facebook acquired it, or maybe marketeers are waking up to the fact that...
Social media platforms are finding niches to differentiate themselves from each other.
Businesses are seeing the potential of Instagram as the, lets face it, classy platform and they are jumping onto the #Instawagon fast.
Instagram boasts the highest level of engagement but with only a tiny percentage of the social media marketing cake it is still small.
But it's growing and that makes it exciting.
If you were an early adopter and you got it right you really stand out now.
We can't be early adopters but we can get in there before it gets saturated like Facebook.
So what is Instagram. and what makes it #Instaspecial?
Instagram is an experience
'Instagram provides a space for people to showcase their artwork
and get instant exposure'
That is powerful
Instagram has simplicity on it's side. It's well designed and as I said, classy.
Of course everyone wants to break the rules.
But the aesthetic quality you an create with just a phone and some clever software is pretty darn amazing.
Instagram is the key to open the door to the professional world of photography.
There are #Instagrammers out there who make a 6 figure sum. Yep, there are.
Want to get started read this...
Download the app to your phone, it's a mobile tool and has very limited use on a desktop.
Now that you're all set up you can start posting images.
There are two ways to do this:
There's lots to play with:
Caption your image
If you also want to share your post on Facebook then you have a quandary.
If you don't hashtag on Instagram you will never be noticed
So do this
So you want to save your final photo, the one with the fancy filters, to use somewhere else and
Instagram doesn't offer this option
Here's what to do:
There is also software out there which enables you to download your feed to your desktop.
But images are copyright protected, that means that unless owners say so, or you buy them
it is illegal to use them.
Just because stuff is on the internet it does not mean it's free.
You know how, get started now!
How to sell products on Instagram
Pinterest is growing fast. Still think it's just a pin board for cupcakes and crochet patterns? Not any more. Businesses are waking up to it's
Why should you be using Pinterest as part of your marketing profile?
And it's growing...
Can you afford not to be there?
Here's how you get the best out of Pinterest for your business.
Sign up to Pinterest as a business not an individual and fill in all the information asked like:
Create some boards (you can make them private until you're ready to share).
Why not give it a go?
And don't forget to follow me here!
Found photographing in rain or shine for magazines and the like.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.